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Using iGUIDE for Real Estate

Updated

Overview

The iGUIDE platform is designed to help real estate professionals market properties more effectively by combining immersive visuals, accurate measurements, and powerful tools. This article outlines what iGUIDE includes, its benefits for agents and photographers, and how it streamlines the listing process. 

In This Article

How can I use iGUIDE for Real Estate? 

The iGUIDE platform offers a comprehensive real estate marketing system that includes immersive 3D virtual tours, detailed floor plans, and laser-accurate measurements. It enables agents to list properties quickly and effectively while providing buyers with a rich, informative experience. 

Each iGUIDE includes: 

  • Professional photos
  • Immersive 3D virtual tours
  • Detailed floor plans
  • Laser-accurate room measurements
  • Reliable square footage calculations
  • Neighborhood information
  • Easy-to-embed tools for websites and social media 

 

Use Cases

For Real Estate Agents: 

  • Faster Listings: Properties can be listed the day after the photo shoot.
  • Client Acquisition: Win more listings by showcasing advanced marketing tools.
  • Compliance: ANSI-Z765-2021 compliant measurements meet Fannie Mae appraisal requirements.
  • Convenience: 24/7 virtual open houses reduce unnecessary in-person visits.
  • Analytics: Track marketing performance and viewer engagement. 

For Photographers: 

  • Business Expansion: Offer more than just photos—include 3D tours, floor plans, and measurements.
  • Efficiency: Simplify production and deliver complete marketing packages quickly.
  • Professional Tools: Use the iGUIDE camera system to capture and process data.
  • Client Value: Help agents save time and money with bundled services.
  • Branding Opportunities: Co-brand iGUIDEs with your logo and contact info.
  • Training & Support: Access resources and technical help to succeed with iGUIDE. 

iGUIDE Packages for Real Estate

Important Notes 

  • The Default View will use a unique URL that includes the property address.
  • The Default View is public and is indexed by search engines. This means that if someone searches for the address using (e.g.) Google, they will encounter the iGUIDE 3D tour link in the search results.
  • The Default View will be discoverable on the iGUIDE Map.
  • RMS will be the measurement standard selected for Canada and other areas.
  • ANSI will be the measurement standard selected for the United States.
  • iGUIDE requires the use of a compatible camera system for data capture.
  • Processing times may vary depending on the volume of data and service level.
  • Internet access is required to view and share iGUIDEs. 

Frequently Asked Questions

Q: Can I customize the branding on my iGUIDEs?
A: Yes, agents and photographers can add logos and contact information. 

Q: How quickly can I list a property after a shoot?
A: Typically, the next day—once the iGUIDE is processed and published. This is dependent on property size, and package selected- See iGUIDE Delivery Time Estimates for more information

Q: Are iGUIDEs mobile-friendly?
A: Yes, they are fully responsive and viewable on mobile devices.  

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